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Category Archives: COMMUNICATIONS

Employee Communication during Covid

Communicating during Covid

As organisations remodel at near lightning speed, majority of employee communications focus on new strategies and what needs to be done.  Employees must effect these changes whilst embracing a totally different way of working causing pandemic and change fatigue, isolation and the consequences of “living at the office”.  Hybrid and fully remote working for many…

Pandemic Dictates 2021 Design Trends

Covid has impacted how communications are visually delivered.  And brand teams are cautious not to make design mistakes with limited budgets.  With remote working the norm too there’s a shift in how communications are designed and delivered. Here’s the top trends in design for this year: Softer colour palettes Muted tones replace brighter colours with…

Start-Up Marketing 101

10 Steps to Market your Start-Up

We help many start-ups and budding entrepreneurs establish professional branding as a vital first step in making a lasting impression for their target audience.  But quite often newbies to the business world love their branding, have great products to sell, and then get stuck.  “What do I do now?” they ask.  While the answer differs…

It’s time for reinvention

Time for change

As we all scramble to figure out the ‘new normal’, grieve loss of life and the familiar past, and vitally pivot personally and as businesses to a post-Covid-19 world, it’s clear the only way forward is to embrace the change. No doubt, what we’re collectively experiencing is painful, but also presents an unprecedented opportunity to…

How to Nail eLearning

Nail eLearning

We’ve been working with companies for years to develop eLearning materials, as well as branding and customising LMS platforms, and crafting communication campaigns to introduce and sustain participation in ‘always on’ learning. We’ve built up a wealth of knowledge so we’re sharing our top tips with you to ensure your eLearning success.  The same principles…

Does the ‘new normal’ have you in a bit of a spin? Here’s how to conquer the conference call!

In our ‘new normal’ working from home during the Coronvirus crisis, connecting with colleagues and clients can only be done digitally.  For those who are used to conference calls, like us, there’s no fuss… it’s business as usual.  But if you’re used to operating face to face though, it can be a little daunting.  Here’s…

Decoding Designer Lingo

Designer speak can sound like gibberish to the uninitiated.  If you’re at the receiving end of ‘agency talk’, you might feel a little overwhelmed or confused.  “Just speak English” you might be thinking.  Here’s a list of the most common terminology and it’s translation: ‘We need to flush it differently’— translation: We need to change…

Your Brand is so Much More than a Logo

Often start-ups will ask us to design only their logo.  And it’s understandable – as budding entrepreneurs, funds are limited to cover the basics.  A logo is one of the key items to tick off on the arduous and equally exciting entrepreneurial journey. We love designing logos – there’s real skill and satisfaction in deciding…

Need some social media post inspiration? Here’s 14 post ideas to get you going.

We found this great summary with 14 post ideas from SO ME Academy > Here’s the summary: Cross-promote your social channels so link a FB post to a blog for example Offer a fact related to your business or target audience Run competitions Post industry news Fan only offers – rewards to loyal customers Behind…