The power of personalisation with employee self-recorded videos isn’t just for internal communications. It works for employees, recruitment, employer branding, onboarding AND consumers (beyond influencer videos)! Personalisation through self-recorded videos by employees delivers authentic engagement across all audiences. It’s not only more engaging and relatable but also significantly impactful for your audience. A standout example…
Author Archives: Blue Admin
21
Feb
Feb
Innovation Challenges foster positive competition within teams, encouraging employees to pitch new product ideas or marketing strategies. The best ideas often emerge from contests that embrace “out-of-the-box” thinking with no fixed rules or boundaries. Running these challenges helps to build a culture of innovation and creativity, driving success for both the company and its employees….
20
Feb
Feb
Digital newsletters are one of the most powerful and cost-effective marketing tools available. They offer your business a direct way to engage with your audience, build relationships, and drive conversions. A well-crafted newsletter can help you maintain consistent communication, increase brand awareness, and encourage customer loyalty. Let’s explore the key benefits of newsletters and why…
15
Feb
Feb
If you have Microsoft Teams Premium there’s a great new feature – summarising meetings with ChatGPT. Here’s an example transcript: Speaker 1 12:10 PMAnd then we’ve got the final question. So this might be a bit of a trick question. What colour isn’t part of the Tik T.O.K logo? So we’ve got pink, green or…
DESIGN, DIGITAL
8 Essential Elements for an Outstanding Website: A Guide to Engaging & Effective Web Design
14
Feb
Feb
1. Great Web Design has Super Simple User-Friendly Navigation Ensure your website has a clear menu at the top or side of each page. For example, sections like “Home,” “Gallery,” “About Us,” and “Contact” “Shop” should be easily accessible. A search bar can also help users find specific information quickly. Nike’s website is a great…
02
Feb
Feb
Artificial Intelligence is no longer a futuristic fantasy – it’s a present reality. AI-powered tools and systems shape our daily lives, from virtual assistants and self-driving cars to automated content creation and medical diagnostics. The rapid advancements in AI mean that adaptation is no longer optional; it’s essential. But instead of fearing AI, we should…
20
Jan
Jan
Are your LinkedIn images pixel-perfect? If you’re looking to optimize your LinkedIn profile, business page, or ads, using the right image dimensions is crucial. High-quality, correctly sized visuals enhance your professional branding, improve engagement, and make your posts stand out in the LinkedIn feed. In this guide, we’ll cover LinkedIn image dimensions for profiles, banners,…
08
Jan
Jan
Here’s a handy guide for poster sizes. The easiest way to figure out what size will fit well in the intended space is comparison to A4. A3 Size – An A3 sheet is twice the size of an A4 sheet. – Therefore, 1 A3 page fits 2 A4 pages. A2 Size –…
18
Jun
Jun
In today’s increasingly remote work environment, fostering team cohesion and maintaining strong interpersonal relationships can be a challenge. That’s where virtual team building activities come into play. These activities not only enhance collaboration but also inject some much-needed fun into the workday. If you’re looking for innovative ways to keep your remote team engaged and…
02
Jun
Jun
Positioning your communications The starting point for any communications strategy is agreeing your positioning for all your communications – a set of guiding principles by which all campaigns are created and rolled out. This applies to employee and consumer communications alike. There are 3 universal principles that are interlinked. When used together they ensure engagement…
07
May
May
An organizations’ SharePoint intranet is a powerful tool, not just for communicating with employees. Your site can fundamentally change ways of working improving employee effectiveness. So, what’s the purpose of your intranet? We’ve created a helpful guide on how to maximise your SharePoint intranet to take full advantage of all the benefits from fostering company…
11
Apr
Apr
Successful companies know the power of effective communication in inspiring their workforce to achieve a shared vision. Employee-generated videos are a key element of this strategy, offering a personal and authentic look at the workplace. When colleagues see each other in a video about factory-floor safety, HR training, or living the business values, they are…
