It’s a new year, and a good time to assess if your Communications Strategy is working for the year ahead.
Category Archives: DESIGN
30
Mar
Mar
As organisations remodel at near lightning speed, majority of employee communications focus on new strategies and what needs to be done. Employees must effect these changes whilst embracing a totally different way of working causing pandemic and change fatigue, isolation and the consequences of “living at the office”. Hybrid and fully remote working for many…
26
Mar
Mar
Covid has impacted how communications are visually delivered. And brand teams are cautious not to make design mistakes with limited budgets. With remote working the norm too there’s a shift in how communications are designed and delivered. Here’s the top trends in design for this year: Softer colour palettes Muted tones replace brighter colours with…
15
Jun
Jun
Interactive PDFs are super powerful with functionality similar to websites.
13
May
May
We’ve been working with companies for years to develop eLearning materials, as well as branding and customising LMS platforms, and crafting communication campaigns to introduce and sustain participation in ‘always on’ learning. We’ve built up a wealth of knowledge so we’re sharing our top tips with you to ensure your eLearning success. The same principles…
04
Feb
Feb
Creating an impactful brand starts with building a strong brand identity.
04
Jan
Jan
In a nutshell the sole purpose of a graphic designer, no matter your area of expertise or line of work is to communicate information visually in an aesthetically pleasing manner.
31
Jul
Jul
Having been appointed as the ad agency for a new local ice-cream brand, we’re so aware of our responsibility to land their brand in a highly competitive market with impact. Apart from the ‘why’ story, edgy branding and a social media campaign and website to kill, much of our effort is concentrated on the packaging….
26
Jun
Jun
Designer speak can sound like gibberish to the uninitiated. If you’re at the receiving end of ‘agency talk’, you might feel a little overwhelmed or confused. “Just speak English” you might be thinking. Here’s a list of the most common terminology and it’s translation: ‘We need to flush it differently’— translation: We need to change…
12
Jun
Jun
Often start-ups will ask us to design only their logo. And it’s understandable – as budding entrepreneurs, funds are limited to cover the basics. A logo is one of the key items to tick off on the arduous and equally exciting entrepreneurial journey. We love designing logos – there’s real skill and satisfaction in deciding…
08
May
May
You go to great effort to interview teams and create networks to capture the latest news and events across your division or business. Content is carefully copy written and packaged into a beautiful digital newsletter distributed every month at the same time for consistency. You’re doing everything right, right? But what happens after you hit…
07
May
May
Want a cracking communications campaign? It all starts with sound strategy, effective key messages and planning. Once those building blocks are in place we bring it together with great design. Here’s tips to creating a great communications campaign: Target audience: Identify your different audiences and what they are required to do within the campaign e.g. …
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