Positioning your communications The starting point for any communications strategy is agreeing your positioning for all your communications – a set of guiding principles by which all campaigns are created and rolled out. This applies to employee and consumer communications alike. There are 3 universal principles that are interlinked. When used together they ensure engagement…
Tag Archives: Employee Engagement
Successful companies know the power of effective communication in inspiring their workforce to achieve a shared vision. Employee-generated videos are a key element of this strategy, offering a personal and authentic look at the workplace. When colleagues see each other in a video about factory-floor safety, HR training, or living the business values, they are…