Monthly Archives: February 2025

Personalisation Power Through Employee Videos

a man taking a selfie

The power of personalisation with employee self-recorded videos isn’t just for internal communications. It works for employees, recruitment, employer branding, onboarding AND consumers (beyond influencer videos)! Personalisation through self-recorded videos by employees delivers authentic engagement across all audiences. It’s not only more engaging and relatable but also significantly impactful for your audience. A standout example…

Innovation Challenges: Creating a Culture of Innovation and Creativity

Blue Juice Innovation Challenge

Innovation Challenges foster positive competition within teams, encouraging employees to pitch new product ideas or marketing strategies. The best ideas often emerge from contests that embrace “out-of-the-box” thinking with no fixed rules or boundaries. Running these challenges helps to build a culture of innovation and creativity, driving success for both the company and its employees….

The Importance of Newsletters

The Importance of Newsletters

Digital newsletters are one of the most powerful and cost-effective marketing tools available. They offer your business a direct way to engage with your audience, build relationships, and drive conversions. A well-crafted newsletter can help you maintain consistent communication, increase brand awareness, and encourage customer loyalty. Let’s explore the key benefits of newsletters and why…

Use ChatGPT To Summarise Meetings

How To Use Chat GPT To Summarise Meetings With Microsoft Teams

If you have Microsoft Teams Premium there’s a great new feature – summarising meetings with ChatGPT. Here’s an example transcript: Speaker 1 12:10 PMAnd then we’ve got the final question. So this might be a bit of a trick question. What colour isn’t part of the Tik T.O.K logo? So we’ve got pink, green or…

8 Essential Elements for an Outstanding Website: A Guide to Engaging & Effective Web Design

8 Essential Elements for an Outstanding Web Design

1. Great Web Design has Super Simple User-Friendly Navigation Ensure your website has a clear menu at the top or side of each page. For example, sections like “Home,” “Gallery,” “About Us,” and “Contact” “Shop” should be easily accessible. A search bar can also help users find specific information quickly. Nike’s website is a great…

Navigating the AI Frontier: Adaptation in the Age of Artificial Intelligence

Navigating the AI Frontier: Adaptation in the Age of Artificial Intelligence

Artificial Intelligence is no longer a futuristic fantasy – it’s a present reality. AI-powered tools and systems shape our daily lives, from virtual assistants and self-driving cars to automated content creation and medical diagnostics. The rapid advancements in AI mean that adaptation is no longer optional; it’s essential. But instead of fearing AI, we should…

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