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It’s what inspires us. It’s what we find interesting. It’s our information station. It’s…Ok it’s a blog, but have a look through it. We would love to hear your thoughts on our ideas.
October 17, 2018

Top Tips for Corporate Identity Guidelines

Working with global corporates means we’re often supplied with their Corporate Identity (CI) guidelines to use to create new assets. Having been around the block with […]
October 16, 2018

Is a Mascot a Must?

From McDonalds Ronald and 7Up’s Fido to Disney’s Mickey Mouse and the five M&M’s spokescandies, there’s a business case for creating a mascot for sure. But […]
October 16, 2018

Savvy Ways to Reduce Ongoing Design Costs with PowerPoint

It sounds like we’re trying to talk ourselves out of business, right?  In a way we are but only for ongoing changes to documents.  Our passion […]
July 31, 2018

The Power of Packaging

Having been appointed as the ad agency for a new local ice-cream brand, we’re so aware of our responsibility to land their brand in a highly […]
June 26, 2018

Decoding Designer Lingo

Designer speak can sound like gibberish to the uninitiated.  If you’re at the receiving end of ‘agency talk’, you might feel a little overwhelmed or confused. […]
June 12, 2018

Your Brand is so Much More than a Logo

Often start-ups will ask us to design only their logo.  And it’s understandable – as budding entrepreneurs, funds are limited to cover the basics.  A logo […]
June 12, 2018

Why a Global Mindset will Set You Apart

Having a global mindset is one of the most critical skills to have in today’s business world, for both employees and organizations.  Think about it:  the […]
May 16, 2018

Need some social media post inspiration? Here’s 14 post ideas to get you going.

We found this great summary with 14 post ideas from SO ME Academy > Here’s the summary: Cross-promote your social channels so link a FB post […]
May 11, 2018

Still use Twitter? Here’s how to get your chirp on!

It is surprising to know with 262.7 millions users globally, Twitter ranks lowest in social media usage globally.  But with millions of users it still has […]
May 8, 2018

Is your newsletter successful? Here’s how you can track ROI.

You go to great effort to interview teams and create networks to capture the latest news and events across your division or business. Content is carefully […]